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Optimising marketing budget & attribution modelling

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April 28, 2023
Clinton F July 25, 2024 08:01 AM Delete

Optimizing your marketing budget and figuring out attribution modeling can definitely be challenging, but it's crucial for maximizing your ROI. Have you considered using tools like Google Analytics or marketing automation platforms that offer detailed reporting and analytics? They can help track how your budget is performing across different channels and understand which ones are driving the most conversions. It might also be useful to set up A/B slice masters testing to see which strategies yield the best results. If you have any specific goals or channels in mind, I’d be happy to share more tailored advice!

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