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Kuinka luot personoidun asiakaskokemuksen markkinoinnin keinoin
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Viesti kohderyhmällesi personoidusti, ilman yrityspalvontaa.
Välillä ostopolun varrella tapahtuva viestintä voi olla jokaiselle asiakkaalle tismalleen samanlaista, yrityksen ja sen palveluiden tietynlaista palvontaa – tämä harvemmin tuottaa tulosta, ja asiakaskokemus saattaa jäädä heikoksi.
Mitäpä jos voisit viestiä potentiaalisille asiakkaillesi juuri heidän tarpeisiinsa sopivalla tavalla, halki ostopolun eri vaiheiden, sekä verkkosivuilla että mainonnassa? Personoitu lähestyminen ei ole ainoastaan jättiläisyritysten oikeus – kuka tahansa voi ryhtyä tekemään sitä!
Tässä webinaarissa kerromme tarkalleen, miten nämä asiat tapahtuvat ja mitä pieniä asioita voit aloittaa tekemään välittömästi.
Käymme webinaarin aikana läpi seuraavat asiat:
💡 Miten viestit kohderyhmällesi sopivasti verkkosivuilla ja mainonnassa
💡 Miten pitää asiakaskokemus yhteneväisenä koko ostopolun varrella
💡 Miten voit personoida asiakaskokemusta
💡 Mitä pieniä asioita voit aloittaa tekemään välittömästi
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